五星級商務及度假酒店

·瑞廷品牌特質

Five-star businesshotels and Resorts

Features of Radegast Brand

源于賓客對瑞廷待客之道的忠誠和依賴。
豪華的設施,健康的美食,親切的服務,輕松的氛圍。
我們致力于通過中華“家”文化的傳承,將“瑞廷”打造成為中國式的高端商務及度假酒店品牌。

Originated from customers loyalty and reliance to Radegast services;

Luxurious facilities, healthy food, warm services, and easy environment;

We are committed to establishing Radegast as one of top business and holiday hotel brands in China by inheriting the essence of Chinese family culture.

·瑞廷品牌故事

Radegast’s Brand Story

瑞廷寓意祥瑞、和諧之意,而“廷”字宛如中國庭院格調,四方而立,儒雅風韻,款客有道。
“瑞廷”標志設計取自古希臘待客女神的靈感,體現出優雅的親和度。圖形結構為豎立的細長橢圓,高窕挺拔,看似抽象畫中長發披肩的女神。白色線條和版塊圖形源于瑞廷的英文名字Radegast的首字母 R,順暢的曲線猶如柔滑飄逸的絲綢,恰似天倫絲一般的柔情,體現瑞廷致力于為賓客提供細致體貼服務的理念。

In Chinese, “瑞”in “瑞廷”(Radegast) means auspicious omen and harmony and “廷” means a traditional Chinese square court that is delicately decorated for its owner, usually a Confucius scholar, to receive his guests.

The design of “Radegast” Logo is inspired by a guest-receiving goddess in Greek Myths, highlighting the elegant and warm elements of the brand. The logo contains a slim oval standing there nicely and elegantly like a long hair goddess in an abstract painting. Together, the white streak in the middle and golden parts at its sides constitute the initial letter “R” of the brand name “Radegast”. The smooth and silky curves of the logo represent the “silky Sensation”, the concept guiding all Tianlun employees to provide guests with the most careful, thoughtful and considerate services.

·客源特征

睿智儒雅,氣度不凡;
鐘愛家一般溫馨和諧的氛圍;
忠誠品牌,信賴自己的選擇;
重視生活品質,追求輕松自然的旅行體驗;

 

Wise, elegant, gentle, graceful;

Love the comfortable and warm atmosphere of families;

Pursuit high quality life style and relaxing travel experience;

Loyal and confident in chosen brand